Why Related Companies is one of the most innovative companies of 2017 (from Fast Company)

How do you turn a once-barren stretch of Manhattan’s far West Side into a genuine neighborhood? “It’s as much about embracing the public as it is having commercial spaces and residential units,” says Jeff Blau, CEO of Related Companies, the real estate developer behind the $25 billion Hudson Yards project. “[Hudson Yards] is not meant to be an enclave.” To succeed, Related is bringing together an array of lifestyle brands (including its own, SoulCycle and Equinox) and public amenities to create a private development with broad public appeal. Here’s how the project is creating a new model for urban revival. View this article at FAST COMPANY.

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